Business Starter Case Study
A marketing case study showcasing what is included in our Business Starter Marketing Package.
Our Business Starter Package is designed for new start-ups that are in need of branding and a website to get them up and running before looking at their wider marketing strategy. E18hteen50 were in this position when they approached us with the concept for their new HR business.
The Process
We were approached by E18hteen50 who were a brand new HR start up to create their branding and website. With an existing background in HR the business owner Claire, had a vision that she wanted to do things differently and create a company that put people at the centre of all they did.
With 1850 cited as the inspiration behind the company, it being her families favourite ski resort, the brief was very much that they wanted to move away from your typical corporate HR offering and their brand and company ethos to stand out as approachable and different.
We created a logo that was quirky yet still maintained a professional angle, the incorporation of the striking purple and teal really helped to it to stand out and create a memorable brand image.
Once completed the ethos of the brand we had created was carried through to the website styling to provide a site that reflected exactly what e18hteen50 was all about.
Careful keyword research was conducted as part of the initial SEO package to ensure that when launched the website landed well with Google.
The reception to the website was extremely well received and within 6 weeks of launching was displaying as the top result within Google for the key chosen search terms.
The client was extremely pleased with the finished delivery and the brand is proving to stand the test of time.
Claire Davies – Marketing Manager
E18hteen50
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Marketing Case Studies
At Staunton Rook Marketing Services, our journey is rooted in passion and dedication. With a rich history of driving success through innovative strategies, we’re the trusted partner for businesses looking to flourish in today’s dynamic marketing landscape.
